Just Published: New Article on HR’s Role in Social Media Adoption

Posted on August 23, 2012 · Posted in Uncategorized
Newspaper article

The August issue of HR magazine, which is devoted to Knowledge Management, published an article I wrote titled אתגר והזדמנות: ארגון משאבי אנוש כקטליזטור בהטמעת מדיה חברתית בארגון (Challenge and Opportunity: the HR Group as a Catalyst in Social Media Adoption in the Enterprise). It derives from my passionate belief that organizations need to embrace employees’ use of advanced IT and Internet tools, while guiding adoption sensibly. And being in an HR management journal, it speaks specifically of why HR is ideally positioned to facilitate the adoption of Gen Y tools and mindset in organizations often led by older managers.

If you speak Hebrew, Enjoy!

If Hebrew is Greek to you… well, you can check my other articles on the Media page.